IAG: Traffic and Capacity Statistics - August 2017
AUGUST 2017 - GROUP TRAFFIC AND CAPACITY STATISTICS
§ Group traffic in August, measured in Revenue Passenger Kilometres, increased by 1.2 per cent versus August 2016; Group capacity measured in Available Seat Kilometres rose by 0.4 per cent.
§ Group premium traffic for the month of August increased by 1.9 per cent compared to the previous year.
STRATEGIC DEVELOPMENTS
On 17 August, LEVEL announced it was the first airline brand to introduce innovative 'Pair & Pay' technology allowing customers to browse and buy products onboard from their seats using personal devices. The technology lets customers order items at any point in the flight and is very simple to use. To speed up the process even further, the LEVELair app allows customers to set up their own account and store a payment card to make onboard purchases.
On 31 August, Aer Lingus launched its Saver Fares which are the airline's new low fares on direct flights between Ireland and North America. Saver Fares include one piece of 10kg cabin baggage, in-flight entertainment and on-board meals. Customers can then choose from a range of added on extras from checked baggage, seat selection, blanket and headphones at additional cost.