Airbus’ recent acquisition of Bombardier’s CSeries program has the potential to reinvigorate demand in the market for 100-150 seat aircraft. While the CSeries is arguably the most capable aircraft of its size on the market today, Bombardier experienced marketing challenges, an effort further hamstrung by punitive tariffs levied on the CSeries by the United States Department of Commerce.

Airbus’ partial acquisition of the program will likely give the CSeries the marketing boost the program desperately needs and potentially allow the aircraft to evade the 300% import tariff by virtue of constructing aircraft destined for the United States in Airbus’ Mobile, Alabama factory. It has yet to be determined if Airbus will have success marketing the CSeries, but there are promising opportunities for the aircraft amidst the challenges.

REDBOOK Insight 100-150 Seat Aircraft Orders Comparison Graphs


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